Raw by R is a Lebanese local raw nuts, coffee, and tea brand that makes superior yet affordable nutritious products using only local fresh produce.
Raw by R
Project – Raw by R Brand Development
Raw by R was created in 2019. We were to build a high-end brand of nuts, seeds, coffees and teas. The challenge here was to elevate such basic items and position them as luxury products that cater to an online audience of people seeking high quality products and a healthy lifestyle.
The options created focused on the notion of simple and luxurious with a nutritious crunch. The client was happy with our favorite option and the brand was launched digitally with great success.
