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Brand Concept


A brand concept consists of the core ideas behind a company’s branding that pull together its purpose and goals. A brand concept is all about how a brand makes you feel, which becomes the base to build an entire brand and marketing strategy.


The world is populated by brands. Make yours stand out from the crowd.
Our brand development experts will take your idea and give it an abstract meaning that ensures consistency to your brand’s identity. They’ll make sure to create a concept that’s relevant to your intended audience with an edge on your competitors.
What’s covered:
  • Brands/Sub-Brands: 1
  • Language: 1
What’s included:
  • Brainstorming session
  • Intensive research
  • Brand concept document
Work process:
  • Initial brainstorming meeting
  • Material handover
  • Brand concept (2 directions)
  • Client feedbacks (qty: 2)

Additional information


✓ Builds customer recognition
✓ Gain competitive edge and market share
✓ Enhanced credibility and ease of purchase


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